Cartoon Network gets yet another wardrobe change
Cartoon Network explained their big brand refresh this week. As more eyeballs hit the channel as a result of the larger Warner Bros. Discovery restructuring, the company has to forge a new path ahead. Senior Vice President of creative and design for Cartoon Network, Jacob Escobedo spoke to AdWeek's Mollie Cahillane about the changes. Traditionally, the channel has employed a CMYK color palette, but things are broadening out with this new refresh. In the comments, the sap took aim at those rumors of Cartoon Network's demise and singled out the new direction for the different programming blocks. Warner Bros. Discovery is targeting a wider family audience and girls with some of these decisions. It will be interesting to see how that proceeds. Check out some of the comments down below.
"We decided to peel back all the layers of our branding," Escobedo said. "We were up against a lot of strange press saying Cartoon Network was dying or that it was dead. With this new packaging and the content that we're rolling out in 2023, it shows that we're very much alive and that we're a vibrant, fun brand that has a lot going on."
While trying to expand all our content, it brings new challenges," Escobedo said. "How does Harry Potter fit with Teen Titans? How does this content live together? This split-screen was a fun device for us to mess around with… We're going after a wider audience. We're going after girls, we're going after family, a much broader fanbase."
"We wanted the palette to just feel inclusive," Escobedo said. "Signifying inclusivity."
Regular Nick:
- CBeebies picks up second season to Tish And Tash
- Best & Bester coming soon to Nicktoons
- We Baby Bears currently the only original program on Cartoon Network
- January on Cartoon Network and Boomerang
- January on Disney Channel
- January on Da Vinci Kids
Nurses returning for season 3 immediately after season 2 on Telemundo Africa
Throughout the year, María Clara has been incharge of managing the main plot for Nurses which includes a complicated love story, a failed marriage, raising her two children, and falling in love again--with a younger man. Not to mention her vital work.
As reported a while back the channel acquired rights to the third scheduled for February 13th and quite frankly a fourth season to Nurses. Although, the initial one in Colombia consists solely of three seasons. Various other distributors opted to portion the episodes within seasons.
The season finale of Nurses will be broadcast on January 29 and from what I can recall My Perfect Family will also be ending within the month. The channel hasn't found a replacement yet but will announce close to the time what's happening with the schedule.
Everyday Novelas:
- Prediction: What to expect on Star Life by next year?
- Meet In Love returning for season 2 on Zee World
- Televisa's Fall Into Temptation rolls out in Nigeria
- Prediction: What to expect on Telemundo by next year?
- Prediction: eBolly to rollout on the Openview platform
- Prediction: What to expect on TLNovelas by next year?
Rush Hour 4 has been greenlit
Jackie Chan revealed he is in talks for a “Rush Hour 4.”
The legendary martial arts star made the announcement at the Red Sea International Film Festival in Jeddah, Saudi Arabia, where he spoke about his upcoming projects and 60-year film career in front of a a crowd of adoring fans who regularly interrupted the talks to shout out questions, congratulate him on his honorary Oscar and ask him to sing. (He was happy to oblige with a quick burst of “I Can’t Help Falling in Love With You,” explaining that he learned to sing so that he’d be able to do something for his fans that wouldn’t involve fight moves.)
What has become “the Jackie Chan style” is marked by its combination of action and comedy. He said, “You cannot create any more action because, what? Punching? Kicking? Those kinds of things… boring. So this is why I slowly use comedy with action and all the props around me, and after I cannot use any more, then I do dangerous stunts. High jumps. Believe it or not, this year is my 60th year in the film industry.”
Chan speaks with extraordinary enthusiasm and affability. He’s the king of the humblebrag: detailing how he dominated cinema in Hong Kong, then Japan and finally Hollywood with “Rush Hour,” which, pairing him with Chris Tucker, finally allowed him to use his own frenetic style. He originally thought the movie would flop, but, “I got a phone call. Brett Ratner and Chris Tucker call me from New York. They’re crazy. We were $70 million in the first weekend. For me, I don’t know how to count.” But he adds to cheers: “We’re talking about ‘Rush Hour 4’ right now.”
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