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Monday, May 6, 2024

"Enter The Splat Zone": Paramount Rebrands Nicktoons In The UK, Might Rebrand Alongside TeenNick In Parts Of Europe And Africa In The Coming Weeks

In 2023, Nickelodeon revived one of their iconic logos "The Splat" and incorporated it with the current font of the brand. A year after its rollout, there's still various countries that have yet to go Splat as Nicktoons in the UK rebranded earlier in the week.

As reported by NickALive, the rebrand occurred on Worker's Day being May 1st in parts of UK & Ireland. Based on Nickelodeon’s recently launched Splat logo, the rebrand includes new on-air graphics such as bumpers, promos and idents.

Last year, MultiChoice and Paramount had reached a new agreement which would see Nickelodeon in the rest of Southern Africa switch to high definition. This was also accompanied by the revamped Splat logo which was introduced months prior.

At the time, it was also stated that Nicktoons and Nick Jr. would undergo a rebrand before the end of 2023. None of which come to pass as Nick Jr. was only fortunate to go Splat by February of this year (due to globalization) with Nicktoons that has yet to switch.

Insiders report that the designs of Nicktoons and TeenNick's global feeds might be updated by May 20th. Although, that's still awaiting confirmation 
most feeds are aligned or handled within the UK so the timeframe of the rebrand would only seem logical.

This may more likely include the Nicktoons feed in Africa cause as mentioned part of the feed is globalized with some local variations. It was long speculated after the feed had switched from the U.S. graphic designs to the one situated in parts of Europe. 

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