x-thread://421541147/-7819315038737712006#m_-7912853536049043226_ Entertainment Inside Us: Disney Latin America Renaming FOX Channels In Latin America To Star, Will FOX Follow In Africa Very Soon?

Monday, 30 November 2020

Disney Latin America Renaming FOX Channels In Latin America To Star, Will FOX Follow In Africa Very Soon?


Earlier this year, Disney CEO Bob Chapek announced that the Walt Disney Company would be launching a new streaming service called “Star” internationally, rather than Hulu. With “Star” including general entertainment movies and shows from its brands such as ABC, FX, Freeform, Searchlight Pictures and 20th Century Studios. “Star” will also be fully integrated into the established Disney+ platform from both a marketing and a technology perspective, possibly similar to how Hotstar became Disney+ Hotstar in India.

Just ahead of the launch of Star, according to a statement that was provided to cable operators, Disney is going to be renaming it’s “FOX” channels to “Star” in Latin America from February 2021. With both the Fox channel and Fox Life, becoming Star Channel and Star Life.

-FOX Channel will be Star Channel.
-FOX Life will be Star Life.
-FOX Premium will be Star Premium.
-FOX App will be Star App

Fox Premium channels will also be rebranded, becoming: Star Premium Movies, Star Premium Series, Star Premium Action, Star Premium Comedy, Star Premium Fun, Star Premium Cinema and Star Premium Classics.

In Africa, Star operates Indian channels such as StarPlus, Star Vijay and Star Life. There's a chance that Star Life (currently seen on StarTimes, DStv and OpenView) will get a name change perhaps into Star India or something close to that in order to not cause confusion if they do end up rebranding FOX into Star in this region.

Now the issue here is their channels are operated under Star India and not Disney in general. So maybe this whole thing has no effect on us but there's a chance it could have some effect since Latin America is changing the channels and not India. Or perhaps the one here will be called Disney's Star or Star By Disney.

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