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Friday, April 8, 2022

Rumoured: eMedia Investments Reportedly Entered Talks With StarSat


eMedia Investments is taking MultiChoice to the Competition Tribunal in regard to their agreement for the 4 channels currently seen on DStv. The brand demands for more money and obviously MultiChoice refused which led to the axing of their channels from the brand by June.

In an interview, eMedia Investments was asked about their future on pay-tv or whether their channels will remain exclusive on the Openview platform and they had this to say:

Our strategy is that our channels are free-to-air channels and should be available wherever people access channels.

Not long ago, several consumers approached StarSat on the possibility of adding more e.tv channels to the platform and responded with a cryptic message:

We are working on it.

 

Although that doesn't say much, it does bring joy to the dismissal portfolio.

In 2014, the pay-tv platform negotiated with eMedia Investments of the once available eAfrica+ alongside eMovies+ (now eMovies) and eKasi+ (now eExtra) before plans fell through and a year later they were only fortunate to get eKasi+ onboard.

Fast forward to 2022, the pay-tv platform lost a lot of premium channels such as FOX, Fine Living, The Smithsonian Channel, Discovery Family, SA Music, St Eyethu and several other channels with failure to source out alternative channels.

eMedia Investments bundle of channels could fill up the gap for some of these areas.

 

eToonz could make up for the loss of DreamWorks which is now on DStv, although no movie channels were harmed on the platform eMovies could bolster the movie offering either way I don't see the sense in having that on StarSat unlike eReality which could make up for the portion of Discovery channels removed on the platform.

In other regions, it appears that the brand is just sourcing some regional stations to make up for the losses and the idea of StarSat bundling more channels from the platform doesn't seem far fetched at this point.

You can also find me through the other platforms by pressing this link in brackets (Lnk.Bio).

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