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Friday, May 6, 2022

Development Hell: Countdown To The List Of Bollywood Channels Coming Soon

Just going a through a list of concepts which was discussed, rumoured, delayed or potentially scrapped. Some of Bollywood channels currently seen on DStv and Openview were derived from several other concepts.

But I'm not here to discuss that but share a list of other channels and it goes as follows:

 

1. eBella/eBolly
The defunct channel was said to make a comeback as a replacement to one of the current Indian channels on Openview. The channel was said to offer Bollywood films something you hardly get on eMovies and other entertainment.

2. &TV
&TV is a Hindi language entertainment channel operated by Zee Entertainment Enterprises home to shows viewers would have come across on Zee TV such as Begusarai, The Heir and on eVOD Dayan, Destructive Beauty. The reasons for its absence has to do with Zee TV as they licence content from the brand and with both being operated by the same company the two are in sink.

The only known regions to provide it a standalone is the US and Asia.

 

3. Star Maa
Star Maa is a Telegu entertainment channel operated by Star India which broadcasts dramas, reality shows and movies. The channel was said to launch on DStv Indian.

4. Untitled Zee World repeats channel 1
Around the time Zee Bollynova launched on the defunct Kwesé TV and before Zee One existed. Rumour had it that MultiChoice was looking to add a reruns channel for their #1 Bollywood entertainment channel which could have been scrapped for Zee Alem.

5. Star Gold
Star Gold is the brand name Star India gives to their movie channels. This was part of list of possible movie channels on DStv but the channel be viewed on StarSat.

6. Untitled Zee World repeats channel 2
Close to the launch of Zee Alem in Ethiopia, Zee Entertainment Enterprises revealed in an interview that they were open to launching some regional channels. The second repeats channel was said to cater for Zulu, Swahili and Hausa viewers.

 

7. Life OK/Utsav
Disney+ is scheduled to launch in South Africa in the coming month and Star branding has been replaced with Utsav in most parts of Europe where the African feed operates. The question boiled down to the potential brand name for Star Life and its programming.

8. Zee Naija
Unlike most other Zee channels, this brand wouldn't cater entirely to repeats as there was a bunch of local content being planned such as Dance Nigeria Dance, Deceptive Measures and The Passion For Love.

 

9. Untitled Star Life movie channel
Unlike Star Gold, the movie channel would have been dubbed in English and would give the main channel sometime to source out other programming.

10. Bollytunes & Zee Music
Remember that TV show that had no purpose to Zee World as the program aired between shows well it was said to have its own channel one for English audiences another for Indian subscribers on DStv.

11. Untitled eMovies channel
eMedia Investments was rumoured to launch a Bollywood pop-up channel for movies before the pandemic hit and there's been no updates in that regard except that the possibility of a third movie channel.

 

12. Zindagi
Zindagi was the name of a brand Zee Entertainment Enterprises gave to their regional offering. What this channel did was air regional content kind of like the African adaptation of Mehek but it could have been scrapped as the brand is not active.

13. Zee Zest
Zee Zest is a Hindi entertainment channel operated by Zee Entertainment Enterprises and compared to all other channels on the list this one airs lifestyle and reality shows. It was said to launch on DStv Indian when it was known as Living Foodz.

 

14. Zee World and Zee One's replacements
The parent company of the channels are minority owners of the brands and rumour had it that the brands would include more content from Sony Pictures India as well as adapt to Sony branding.

15. Zee News (likely scrapped)
Zee News is a Hindi news channel operated by Essel Group that is also in charge of another news station on DStv, WION.

16. Zee Oldies
A channel for older dramas in the 90s to early 00s

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