eMedia Investments has been building their local portfolio with the likes of The Black Door, uMbali, Housewives, Is'phindiselo, Daryn's Gym and Atlantis and I don't know about you but all this kind of leads to the thought of a standalone channel.
eKasi+ was another property of eMedia Investments seen on the Openview platform when it first launched in the market. At the time, eMedia's local endeavours usually hit a bump on the road on top of working under a limited budget which is why it's known to viewers as eExtra.
eExtra has achieved a lot of milestones on eMedia's portfolio following the success of Kuiertyd which has a hub on eVOD and standalone channel on the Openview platform. It even lead MultiChoice to build their own Kuiertyd through kykNET & Kie.
But the fact is eExtra doesn't cater to the same audience as eKasi+. While eExtra is viewed as an alternative to kykNET and the dismal Afrikaans offering on SABC 2 with eKasi+ it was taking on the likes of SABC 1 and Mzansi Magic's Wethu and Bioskop channel.
I'm not saying eMedia had no reasons to throw the channel away as eKasi+ was very much repetitive and struggling to hit the standards seen on SABC 1 which is why there was that existing bulk of eExtra available on the channel alongside WWE.
But with this fresh offering coming to their stable with more expected in the near future. It wouldn't be a bad idea to revive a concept similar to eKasi+.
I'm not expecting any exclusive content to run on the channel but function more like SABC's Encore channel or M-Net's Mzansi Wethu where the channel offers a selection of archived material alongside current shows from e.tv like The Black Door, Scandal and Imbewu.
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