As mentioned a while back, MultiChoice was instructed to keep eExtra alongside eMovies, eMovies Extra and eToonz on the DStv platform for another 6 months and based on the timeframe it means that these channels are set to go dark by the end of January.
Before I actually give my reasoning behind the timeframe let's look at the matter at hand.
As seen last year, MultiChoice won their case with eMedia Investments and these channels were terminated successfully with other having to pay their expenses and few months later the roles were exchanged with 6 months included in this deal.
My hypothesis was that the 6 months were as seen in society a jail sentence for the pay-tv company and worst of all the necessary alternatives such as Movie Room and DreamWorks were added while upcoming channels such as the rumoured/possibly scrapped Via+ channel.
Take to account 31 January may not be the closing date but if you take to account the timeframe these channels were reinstated which is August it does take up to 6 months.
eMedia Investments:
- Ultraview Pride and Ultraview Indian coming soon to Openview
- More Bollywood coming soon to Openview Ultra
- More e.tv coming soon to DStv customers
- Could SABC be unveiling another two channels for Openview Ultra?
As you browse DStv's EPG, you'd notice that eExtra, eToonz, eMovies and eMovies Extra all have schedules ending 31 January while as e.tv crosses over to the new month all the more reason to believe their demise is just around the corner.
Sure it's possible that maybe they haven't updated the schedule for these 4 channels but some like eExtra follow the same timetable but cover a different topic every now and then.
Besides, eMedia is never this late to update these channels sure some things may not stick part of time but a schedule was always visible for these brands and with their demise it means viewers will have to spend most of their time on e.tv if they wish to catch-up to some of their shows.
Just like Glow TV, I'm not really expecting a miracle I feel these channels will benefit more to Openview consumers as there's not much alternatives as seen with DStv. I just can't help feel sorry for all the viewers who don't have a dedicated telenovela channel or an alternative better yet even a channel for quality animation.
DStv:
- BBC to close linear channels and move to an internet only digital future
- kykNET Lekker Opened To More DStv Customers For A Limited Time
- What Consumers Should Be Concerned About Regarding SABC's Yet To Be Launched Channels On DStv?
- Press Release: DStv Welcomes The Launch Of Quincy Jones’ QWEST TV Onto Screens This Month
I must say they finally decided to go off on air.
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