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Friday, September 9, 2022

Could BBC Kids Likely Be Bundled Under MultiChoice's DStv Explora Ultra And If Possible eMedia Investments' eVOD Streaming Service?

BBC Kids is an international kids channel owned by BBC Studios that supplies content to children aged 6-11. Just like it's British counterpart, it also comes in the form of a linear channel which is very much accessible in Australia and offers content from its preschool counterpart CBeebies.

During the year, BBC Studios unveiled plans to make CBBC a digital brand of course it hasn't been stated whether this will have an effect on the linear counterpart in Australia but as seen in various territories such as United States and South Africa they're very much viewable digitally.

This past week, MTN unveiled BBC Kids a mobile app carrying 100 hours of content featuring shows such as JoJo & Gran Gran (44 x 11 minutes) and Studio AKA’s Hey Duggee (142 x seven minutes), as well as older skewing shows such as 2D-animated comedy The Bagel and Becky Show and live-action sketch comedy Horrible Histories.

Of course, BBC Kids isn't available to the likes of MultiChoice's DStv Explora Ultra, or eMedia Investments' eVOD streaming service and might not be added to these platforms for the foreseeable future.

MTN already formed a partnership with eMedia Investments' eVOD streaming service when it rolled out within the market while as MultiChoice supplies a hand of channels from BBC Studios including BBC Brit, BBC Lifestyle, BBC World News, BBC Earth and CBeebies.

But as the deal stipulates BBC Kids can only be viewed on Switch Media through MTN but that could change at any given moment. Although, they have digital brands to BBC Kids that doesn't include the linear version of course chances of that seem highly unlikely with the pricing of the brand.


 

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