It was a moment worth capturing and etching on the walls of history, when the DStv Compact Cup won the prestigious Event or Competition Sponsorship of the Year award, at the Hollard Sports Industry Awards 2022; a platform recognised as South Africa’s most notable awards ceremony - honouring pioneers and innovators in the sports industry.
The DStv Compact Cup was nominated in two categories namely, Event or Competition Sponsorship of the Year and Fan Engagement.
The awards which were held in Newtown on Thursday evening, 24 November, hosted ground breakers in the sports and business industry.
Notable wins from the evening include DStv Compact Ambassador, Portia Modise, who walked away with a Lifetime Community Achievement Award in the Sportsperson’s Community Award Category, for her limitless contribution to the upliftment of sports in grass roots communities.
In the Audio-Visual Content of the Year category, the Longform Content of the Year Award was bagged by Makazole Mapimpi for his self-titled documentary which premiered in March 2022.
“We’re incredibly proud of this win, as this award is a confirmation of how powerful it is to engage and interact with our DStv consumers across various touchpoints. The DStv Compact Cup was an innovative way for DStv Compact customers to fully engage with the brand, by using their voting power to participate in the tournament,” said Tshepiso Sathekge – Senior Manager of Sponsorships at DStv
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