eExtra (through Kuiertyd) is shaping up to be the #1 destination for Afrikaans entertainment with the likes of telenovelas, weekly films and the upcoming game show Die Kontrak. The channel seems to be going head-to-head with M-Net's kykNET and possibly Media24's Via.
Although most of the content ain't local, it seems as if the views of these programs have surpassed the likes of 7de Laan which is under a million viewers in the month of March while the likes of Droomvelore are close to 2 million viewers.
Like or not, eExtra is competition even though the content outside of movies aren't similar. In the month of May, the channel launches a new series Fenix (Alev Alev) which is set to replace Wrede Stad.
Based on the French miniseries Le Bazar de la Charité, Fenix tells the story of three women whose lives change after a fire breaks out during a charity party, but more of the focus goes to one of the leading lady's husband who has resorted to violence and injustice and used his power to seperate her from their child.
Just like Verdeelde Liefde, the new series have plenty of familiar faces take the three leading ladies (as seen above) for example Berker Güven (Nedim Karacay from Wrede Stad), Dilan Çiçek Deniz (Kocovali from Die Put) and Cem Bender (Captain Billy from Kurt En Shura).
Fenix will replace Wrede Stad weekdays at 19:30 from 10 May and its daily repeats at 12:25 and weekend omnibus at 14:55.
Until Further Notice
DStv customers have until the end of May to tune into Fenix thereafter they'll either have to get Openview or wait to view them on e.tv. As far as replacements go HONEY and Via duplicate channel could be added on Family and Access packages.
As mentioned earlier, eExtra's offering is regarded as local at this point if MultiChoice were to redirect audiences to kykNET and Mzansi Wethu for something "similar".
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