Monday, January 27, 2025

SuperSport Schools Teasing Something Regarding The SABC

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SuperSport Schools is a youth based sports brand operated by SuperSport, a division of MultiChoice following the acquisition of School Sports Live. Since it's inception, the brand had garnered a lot of traction offering a variety of sporting content ranging from football, netball, swimming and rugby.

Not long ago, the broadcaster had teased "Something Big Is Coming" and we can only guess by the font and letters incased in the picture that it relates to SABC. I mean a partnership with the SABC shouldn't come as a surprise as the broadcaster had been having on/off relationship regarding sporting rights.

With MultiChoice and SABC that have settled their disputes regarding sporting rights although remain silent on the conditions one has to wonder if SuperSport Schools was likely attached to this deal.

KykNet recently launched a news segment known as SuperSkole Sport and we can only assume that SABC forged a similar deal. SuperSport Schools could as well be launching a news segment under the SABC or better yet a block of some sort similar to BBC Primetime either on SABC 1-3 and Sport.

If there's one thing I find depressing about this deal is that Easyview consumers have to depend on public stations for weekly football matches and now SuperSport Schools. A similar thing with WildEarth as People's Weather (now People's Planet) distributed SafariLIVE only for that to get yanked and WildEarth offered as consolation.

Update: The announcement had been delayed until further notice 

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