Showing posts with label Base Pulse. Show all posts
Showing posts with label Base Pulse. Show all posts

Could Canal+ Afrique Also Be Looking To Add Base Pulse Soon?

During the month, MultiChoice added Base Pulse which serves as a Pan-African based brand operated by Pulse Entertainment. It serves as a replacement to MTV Base broadcasting African music ranging from Amapiano, Gqom and Kwaito.

Questions making the round now is whether Base Pulse could be looking to debut on Canal+ Afrique as a test card for MTV Base had also been inserted on their platforms.

Considering Canal+ Afrique's parent company also owns MultiChoice it wouldn't seem far fetched to think Base Pulse could be included on their platforms. Seeing as they already distribute M-Net Movies and Zee World as part of an add-on. 

It could also be another TV channel seeing as MultiChoice caters for English speaking markets while Canal+ Afrique manages French markets.

Maybe a French version to Base Pulse seeing as the channel is distributed across MultiChoice markets and not only in South Africa. It could also be the same feed seen in MultiChoice markets as Canal+ Afrique also offers Anglophone content.

MultiChoice Will Be Adding Base Pulse As A Replacement To MTV Base On DStv

Not long ago, it was reported that MultiChoice was testing out another music channel which had since been using the same frequency as MTV Base. This came after MTV Base and Paramount's 3 other channels had exited the platform earlier in the year. 

MTV Base served as one of the longest running channels within Paramount's stable offering a variety of African music. It was ranked the #1 music channel in West Africa which led to the rollout of MTV Base West - a localised feed.

After it's closure, a DStv viewer had started to notice a test card for MTV Base leading fueling speculation of a revival. 

Now word has spread on across social media that MultiChoice will be adding Base Pulse as a replacement to MTV Base. From what we can see this almost looks like a rebrand notice how both channels use Base and have the same presenters.

It's likely that when Paramount decided to close MTV Base and it's operations in Africa. Another brand swooped in and opted to takeover it's operations leading to the removal of the MTV name with Base taking center stage.

Base Pulse is being positioned as a next-generation hub blending music, storytelling, youth trends, and culture (with vibes like "drip" and "umswenko" as part of the lifestyle). The official tagline: "Rooted in youth. Powered by Africa’s pulse. Amplified beyond the screen."

It will not only take up MTV Base's channel number but also be available on the same package being DStv Access on channel 322.