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Since 2022, eMedia Investments and MultiChoice had been undergoing a carriage dispute with the Competition Tribunal. After the p...

Friday, July 8, 2022

Nicktoons Africa Could Be On The Chopping Block

Nicktoons is a kids channel currently owned by Paramount and ranked top performing channel for its ability to differentiate from other Nicktoons channel which have been dependant on Nickelodeon for most of their programming.

In detail, Nicktoons was no different to other feeds in terms of programming despite being reruns most of the content like Angry Beavers, Hey Arnold! and The Ren And Stimpy Show where sidetracked for current series on Nickelodeon.

Over the years, Paramount had attempted to differentiate the offering from sister channels Nickelodeon and Nick Jr but sourcing out third party shows like My Little Pony: Friendship Is Magic, Horrid Henry and the short-lived Pokémon: Sun And Moon.

Even went on to get various Nick originals like Double Dare or Paradise Bay onto the channel and curated a 22 minute series based on the brand, NickMusic.

 

But as seen by several consumers like myself the channel appears to be lifeless at this point almost as if Paramount is ready throw in the towel with Paramount+ scheduled for an early 2023 rollout.

Paramount had been merging and cutting back on localised feeds. Not to take out the fact there have been channel closures as seen in Japan earlier in the year and I remembered Nicktoons Africa is also a localised feed.

I get that isn't guarantee enough about the possible demise of this iconic brand but you notice several faulty things about the channel.

Take for instance, the graphic designs weren't they aligned with the U.S. at one point only for it to mysteriously revert back to the designs seen internationally and you'll obviously won't get a reason for that.

 

The promos regarding upcoming developments look identical to Nickelodeon aside from them hosting similar festivities with Nicktoons getting less of the pie with its focus on animation.

Notice how The Casagrandes learnt to speak German between breaks mixed with English which is all kinds of confusion I get we all got to multitask but in all my years I've never seen someone speak two different languages at the same time.

Another signal to termination would be programming, I noticed everything on the channel except NickMusic is either current perhaps to Nickelodeon or cancelled like Horrid Henry with series like ALVINNN!!! And The Chipmunks now treated as a Nickelodeon exclusive.

Nicktoons had an upcoming show lined up as announced in the MultiChoice Showcase titled Big Nate but from the looks of it don't be surprised if it moved over to Nickelodeon as the channel became a reruns graveyard with the fate of NickMusic up in the air.

 

I don't think NickMusic is done for perhaps it will move over to Nickelodeon or MTV Base.

The idea of Nicktoons being phased out doesn't seem far fetched I mean these months Nicktoons appears to be somewhat of a timeshift or catch-up to Nickelodeon as some of the content air at the exact same time just a different season.

The Nick Jr block which has been used in an attempt to boost Nicktoons offering is also on Nickelodeon again sufficient evidence for Paramount to call it quits with the channel.

Paramount+ will be rolling out early in 2023 and we'll basically see past content from Nickelodeon and Nick Jr which was the whole point of Nicktoons making the brand obsolete at this point.

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