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Tuesday, March 14, 2023

Cartoonito Africa's DISASTROUS 24 Hour Lineup Ahead Of Its Debut Across The Continent

Last month, Warner Bros. Discovery unveiled a 24 hour service for Cartoonito which serves as a programming block. As outlined, all of Boomerang's shows will be retained alongside new additions such as Batwheels, Bugs Bunny Builders and Interstellar Ella.

Over the weekend, I was sort of able to obtain the 24 hour lineup of the channel and Warner wasn't joking when they said all. As seen below is how Cartoonito would be perceived on weekends:

* Bold representing shows seen on the former programming block for Cartoonito
* Bold with italics represents shows from both Boomerang and Cartoonito
* / to seperate Saturday from Sunday those without is the same either way.
* In case you want to compare schedules: click here

00:05 Zig & Sharko
00:30 Moka's Fabulous Adventures
00:50 Moka's Fabulous Adventures
01:15 Mr Bean: The Animated Series
01:35 Mr Bean: The Animated Series
02:00 Be Cool, Scooby-Doo!
02:20 Be Cool, Scooby-Doo!
02:45 Mighty Mike
03:10 Mighty Mike
03:30 Mr Magoo/Looney Tunes Cartoons
03:50 Zig & Sharko
04:15 The Tom And Jerry Show
04:35 Mr Bean: The Animated Series
05:00 Masha And The Bear
05:20 Grizzy and The Lemmings
05:40 Pat The Dog
06:00 Mr Bean: The Animated Series
06:35 CoComelon Karaoke
07:00 Zig & Sharko
07:15 Masha And The Bear
07:40 Masha And The Bear
08:00 Mr Bean: The Animated Series
08:20 Mr Bean: The Animated Series
08:40 Batwheels: Secret Origin of the Batwheels/Batwheels
09:10 Batwheels (second slot starts at 8:50 on Sunday and ends at 9:05 with Zig & Sharko)
09:30 Zig & Sharko
09:40 Tom and Jerry: Robin Hood and His Merry Mouse/Tom And Jerry: Wizard Of Oz (ends at 10:55)
10:35 Tom And Jerry In New York
10:55 Masha And The Bear
11:20 Moley
11:35 Mr Bean: The Animated Series
12:00 Mr Bean: The Animated Series/Batwheels: Secret Origin of the Batwheels
12:26 Zig & Sharko (starts at 12:35 on Sunday)
12:50 CoComelon Compilations
13:10 Mr Bean: The Animated Series
13:35 Masha And The Bear
14:00 Tom And Jerry: Spy Quest/Sunday: Lucas The Spider, Dino Ranch and Mr. Bean
15:10 Tom And Jerry In New York/Mr. Bean (starts at 15:00)
15:15 Grizzy and The Lemmings
15:35 Zig & Sharko
15:55 Zig & Sharko
16:15 Masha And The Bear
16:30 Mr Bean: The Animated Series
16:55 Mr Bean: The Animated Series
17:15 The Adventures of Little Penguin
17:35 Masha And The Bear
18:00 Zig & Sharko
18:20 Mr Bean: The Animated Series
18:45 Mr Bean: The Animated Series
19:00 Masha And The Bear
19:20 Looney Tunes Cartoons
19:35 Tom And Jerry In New York
20:00 Mr. Bean
20:25 Scooby-Doo And Guess Who?
20:45 Mr Bean: The Animated Series
21:05 Mr Bean: The Animated Series
21:30 Tom And Jerry Tales
21:50 Tom And Jerry Tales
22:15 Masha And The Bear
22:40 Masha And The Bear
23:00 New Looney Tunes
23:20 New Looney Tunes
23:45 Zig & Sharko

Considering the current circumstances of Warner Bros. Discovery alongside Cartoonito. This format kinds of makes sense if well executed other regions might as well follow. Looking at this schedule it's clear that Cartoonito is also family brand.

Although most of this is just a large chunk of Boomerang, Warner Bros. Discovery never acknowledged the channel as a preschool brand as seen with Cartoonito. This rebrand is one way to help differentiate Boomerang Africa from Boomerang USA.

Boomerang was a legacy brand for older content alongside Tom And Jerry, Looney Tunes and Scooby-Doo and the African feed made up a portion of that over the years. And I feel that's how people should see the brand at this point as opposed to killing the original aspect.

At the time, I was able to get the weekend lineup, the weekday lineup wasn't available until today:

00:05 Zig & Sharko
00:30 Moka's Fabulous Adventures
00:55 Moka's Fabulous Adventures
01:15 Mr Bean: The Animated Series
01:35 Mr Bean: The Animated Series
02:00 Be Cool, Scooby-Doo!
02:20 Be Cool, Scooby-Doo!
02:45 Mighty Mike
03:10 Mighty Mike
03:30 Looney Tunes Cartoons
03:50 Zig & Sharko
04:15 The Tom And Jerry Show
04:35 Mr Bean: The Animated Series
05:00 Masha And The Bear
05:20 Grizzy and The Lemmings
05:40 Pat The Dog
06:00 Masha And The Bear
06:30 Zig & Sharko
06:55 Mr Bean: The Animated Series
07:15 Mr Bean: The Animated Series
07:45 Masha And The Bear
08:05 Zig & Sharko
08:25 Zig & Sharko
08:45 Mr Bean: The Animated Series
09:05 Mr Bean: The Animated Series
09:30 Masha And The Bear
09:50 Zig & Sharko
10:15 Mr Bean: The Animated Series
10:40 Grizzy and The Lemmings
10:55 CoComelon Compilations
11:20 Masha And The Bear
11:40 Mr Bean: The Animated Series
12:05 Mr Bean: The Animated Series
12:20 Grizzy and The Lemmings
12:40 Thomas & Friends
13:00 Mr Bean: The Animated Series
13:35 Masha And The Bear
13:40 Masha And The Bear
14:10 Zig & Sharko
14:45 Mr Bean: The Animated Series
15:05 Mr Bean: The Animated Series
15:20 The Adventures of Little Penguin
15:35 Masha And The Bear
15:55 Mr Bean: The Animated Series
16:15 Mr Bean: The Animated Series
16:30 Batwheels: Secret Origin of the Batwheels
17:05 Mr Bean: The Animated Series
17:20 Mr Bean: The Animated Series
17:35 Masha And The Bear
17:55 Masha And The Bear
18:10 Zig & Sharko
18:30 Mr Bean: The Animated Series
18:55 Lucas The Spider
19:15 Looney Tunes Cartoons
19:40 The Tom And Jerry Show
20:00 The Adventures of Little Penguin
20:25 Mr Bean: The Animated Series
20:55 Mr Bean: The Animated Series
21:15 Mr Bean: The Animated Series
21:30 Tom And Jerry Tales
21:50 Tom And Jerry Tales
22:15 Masha And The Bear
22:40 Masha And The Bear
23:00 New Looney Tunes
23:20 New Looney Tunes
23:45 Zig & Sharko

It's kind of odd that Lucas The Spider, Dino Ranch and even Thomas And Friends don't get much attention from 24 hour Cartoonito. My guess is they're probably looking for content with the same prestige as Masha And The Bear and Teen Titans GO!.

Maybe this is temporary as the only known region to replace Boomerang much earlier with Cartoonito has less than 40% of the Boomerang DNA. But I wouldn't be shocked if this was somewhat permanent considering the situation of the United States.

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