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Since 2022, eMedia Investments and MultiChoice had been undergoing a carriage dispute with the Competition Tribunal. After the p...

Wednesday, February 15, 2023

Why TLC Was Still Airing Food Shows From Buddy Valastro?

TLC is a factual entertainment channel curated for just women aged 18-49. Owned by Warner Bros. Discovery, it is currently home to shows like 90 Day Fiance, Say Yes To The Dress, Seeking Sister Wife, Dr. Pimple Popper and I Love Mama's Boy.

Few years ago, TLC was bitten by the love bug or in this case Buddy Valastro as the only food based content was Kitchen Boss, Cake Boss, Buddy Vs. Duff and the most noted project to date. Other than that TLC has been steadfast on brides and weddings.

Before Food Network entertained into the picture Warner Bros. Discovery just consisted of Discovery Channel, Investigation Discovery, Animal Planet, Discovery Family basically a foodless network or a nemesis to the former rival Food Network.

Warner Bros. Discovery:
- Boomerang to exit the African market from next month
- Prediction: DMAX launches as a free-to-air channel in the African market
- Warner Bros. Discovery and Disney spending more on original content
- HBO Max and Discovery+ not merging after all

TLC was established as the food steady network on top of what's already seen on the station. If anything, there wasn't really a strong presence of Food until Warner Bros. Discovery was able to acquire Scripps Networks and merge it with their current portfolio by 2017.

Amidst that time, TLC still had its own set of Food Network for even the main channel. From what's hypothesized, the channel continued offering such content as consumers were accustomed to TLC being dubbed the Buddy Valastro channel hence the programming.

Over the years, that part of the channel had slowly been phased out what's current is amount of Say Yeses or Brides that walk down the aisle. What's lacking is the amount of pimple popper and medical series that could align the brand to its name, The Learning Channel.

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