During the month, Canada’s most popular children’s cartoon channel, Teletoon, was rebranded as Cartoon Network.
The channel, which is a subsidiary of Corus Entertainment, launched 25 years ago in October 1997. Since then, it has aired original cartoon programs, while also playing TV shows from its sister channel Cartoon Network which had since then rebranded to Boomerang.
All that was left of the Corus brand on linear platforms was Treehouse TV. Following the demise of Teletoon, they were rumours swirling around for sometime that the channel will fold under Cartoonito as they've licenced shows like Batwheels and Bugs Bunny Builders.
Oh-oh-oh, Cartoonito! Kids and parents, get ready, because on April 24, @TreehouseTV will relaunch as @CartoonitoCN! Have fun with such recognizable characters as Caillou, Bugs Bunny, Thomas and more as we prepare to bring Cartoonito to Canada on cable & @stacktv! pic.twitter.com/9IaDynLkNb
— Corus (@TayvenSmittenTV) March 30, 2023
Through a promo by Twitter user @TayvenSmittenTV, it was announced that Treehouse TV would rebrand into Cartoonito from April 24 featuring shows like Caillou, Bugs Bunny Builders, Thomas And Friends basically all the shows from Treehouse TV.
The news of Treehouse TV's demise doesn't come as a shocker. As seen during the month, Teletoon was phased out for Cartoon Network and Boomerang entered the market so it only seemed logical for them to align these brands with Cartoonito.
Boing will join the latter as they to will be replaced by Cartoonito in France and just like UK, Italy and as seen Canada retain Boomerang as opposed to folding all their content under the Cartoonito banner as seen across EMEA.
For those who aren't unfamiliar with the Treehouse brand, it's basically home to shows once licenced by Boomerang and JimJam including Agent Binky: Pets Of The Universe, Caillou and Harry and His Bucket Full of Dinosaurs.
