Recap To The Decade: eToonz Remains As The Only Source To Kids Entertainment On Openview
eToonz is currently South Africa's only children entertainment channel operated by eMedia Investments which feature a mixture of animation like Peppa Pig, SpongeBob SquarePants and Voltron alongside live-action like Victorious and Power Rangers. Since it's inception, the channel has remained the only source to kids entertainment on Openview and also the least mentioned brand amongst eMedia Investments' stable with a lineup bombarded with repeats as other brands continue to boost their offering. While others such as eExtra and eMovies got additional channels based on their content. eToonz on the other hand was left as a singular brand with content sharing happening across eMedia's linear platforms. As mentioned in a previous article , adults dominate cable TV and unlike DStv there's not a lot of households on Openview with children or in particular ones that would view the content especially if a selected portion can be viewed on the main channel. So t