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Thursday, January 13, 2022

Disney Will Cease Broadcast Of Disney XD, Nat Geo Wild, Nat Geo Kids, FX Movies And Star Life In Latin America With Disney Junior In Brazil

With the arrival of Disney+, the mouse company was highly motivated in the last couple of years to exterminate its existing pay television channels around the world in order to benefit its subscription streaming platform.

With the announcement given in mid-2021 by the CEO of the company Bob Chapek in which 100 international casualties were promised, it was a matter of time for this mass murder to affect Latin America and it seems that Disney will finally play its cards in the region.

Initially, the company did not make major changes in the television field than to change the name of the Fox channels, replacing it with the Star brand for legal reasons, drastically modify the content broadcast on its main children's channels (to enhance the one that is already on demand on Disney+), and reducing the signals available in the territory (the so-called 'feeds'), in addition to a notable lack of interest in their maintenance and promotion.

These last three events were enough evidence to begin to think that Disney was already planning the worst for many of these channels that suffered these dreaded consequences, especially since, certainly, they became useless signals by having taken a good portion of their programming for to make it exclusive to Disney+, and what was left on broadcast was already distributed on said platform.

It should also be remembered that, in August 2021, Disney launched the Star+ service, in an attempt to earn more money with two different platforms, significantly affecting the channels of a more mature audience, such as the Star Channel itself, than during Its advertising strategy promised to maintain the same programming as always, but only half a year later it aggressively reduced the daily broadcasts of The Simpsons, its star series, among other changes that made the star's service not to the liking of consumers.

This also hurt Star Premium channels (i.e.,  Star Hits, Star Series, Star Action, Star Comedy, Star Fun, Star Cinema, and Star Classics ), whose programming became repetitive and not at all innovative as for a premium television package., a market quite obsolete today but that HBO manages to keep current with premieres and original productions, which ended up digging Star Premium's own grave after so many years on the air.

And that is how it can be confirmed that the company will also end Disney XD, Nat Geo Wild, Nat Geo Kids, FX Movies and Star Life in Latin America and Disney Junior in Brazil at the moment. All these channels, whose course could already be foreseen for months, will be discontinued as of March 31 2022, thus adding to the aforementioned signals belonging to the Star Premium group, which will say goodbye at the end of this month : January 31st.

In the case of Disney XD, its end in Latin America was something that viewers were rumored for 2 years, after the announcement of the channel ceasing its broadcasts in India to be replaced by a Marvel-themed signal (the famous ' Marvel HQ ' , which in any case was already discontinued on December 1 with almost 2 years on the air), added to several international versions of the channel that said goodbye during this time without having any kind of substitute.

This information initially came from a letter from Disney sent to a cable operator last Wednesday, December 22, but which came to light on the morning of this Monday, January 10, in a portal post, remaining as a rumor until hours later. it was finally confirmed and it is already a true fact. All the channels already officially named have their days numbered.

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