What Happened To Trace Sport Stars?
Trace Sports Stars is a lifestyle channel that celebrated the life of sports through factual entertainment, reality shows and gossip similar to E! operated by NBCUniversal. The channel supplies various originals such as Up Close, Bad Boys In Sports and Football Stars. The channel was added in 2011/2 on Sky UK and MultiChoice's DStv across Africa as Trace Sports. Two years later, it went dark in the UK which coincides with the rebrand to Trace Sports Stars as they didn't offer live sports and the name didn't coincide with the offering. When looking at a brand name like Trace Sports, one would assume they'd play actual sports like English Premier League, La Liga and WWE and although the content is focused solely on that topic. It just didn't really stick with some consumers. In general, Trace Sports Stars was a wreck not because the channel couldn't get fresh content as it did possess potential but likely due to the fact that this type of content promoted by