The rebrand aligns the unit more closely with its parent and, according to the company, won’t change its mission to curate international programming and connect audiences across borders. It follows more than two decades of activity building agile distribution partnerships worldwide.
In a statement, Patrick Rivet, CEO, Canal+ Distribution said viewing tastes are shifting toward distinctive formats and “surprising narratives” from around the globe. Backed by the wider CANAL+ footprint — 40 million subscribers in 70+ countries— the unit will continue to source and package content both from its own portfolio and through long-standing alliances.
The company also thanked partners for their support, stressing that existing relationships and services remain in place following the name change.
Canal first agreed to buy a majority stake in Thema on October 28, 2014 (via Canal+ Overseas). It then completed the takeover to 100% ownership on June 27, 2016.
Canal+ Distribution will be involved in streamlining the delivery of content across various platforms, including traditional satellite (DStv, GOtv) and modern streaming services (Showmax, DStv Stream, MyCanal app), potentially leading to a unified "super app" in the future.
No comments:
Post a Comment