During the week, several consumers had noticed that MultiChoice is working on a sports channel known as SuperSport Variety AM/PM. There is currently no details on when the mysterious TV channel will be announced but from the esteemed outcome it could be another pop-up channel.
AM/PM could imply a TV channel that constructs its content in a particular order during certain hours of the day only to repeats this format throughout the day.
This channel is currently using the frequencies of Ginx eSports TV which could be the likely cause for the channel's description eSports/Gaming. From the lineup, AM/PM features a lot of highlights from the paralympics alongside some actual events with Premier League as an overflow.
MultiChoice with the inclusion of this channel is probably trying to do what SWITCH'D ON and Zambezi Reloaded is doing and trying to accommodate viewers different preferences and schedules. This would further maximize its viewership and reach and engage with viewers at different times.
SuperSport AM/PM is basically a mashup of SuperScreen and Olympic News as it offers highlights from the Paralympics. It also broadcasts sporting events mainly opening and closing ceremonies or events which range from football, rugby, archery and swimming.
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