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Friday, March 24, 2023

Recap To Last Year: Housewives + Splintered Pieces + uMbali Have Yet To Be Seen On e.tv And eXposed

Last year, eMedia Investments scrapped most of the international offering formerly viewed through weeknights on e.tv as they try to bolster their original portfolio with the likes of The Black Door, Daryn's Gym, Is'phindiselo and Christmas Without Gogo.

As seen since eVOD's rollout, eMedia Investments has been distributing content from the platform across their channels but there's still some portions of the content that have yet to find a home which includes shows like Splintered Pieces and uMbali.

e.tv amidst this reshuffle in 2022 had sourced selected content from the streamer which include various films such as An Eye For An Eye, Surviving Gaza and Atlantis with the first notable program, Is'phindiselo.

Is'phindiselo was actually the only drama on eVOD to air it's full run on the channel and it was meant to be used for the above-mentioned shows but after films struggled in their new timeslots. eMedia Investments backtracked on the plan for these shows.

Durban Gen, Imbewu and Isono are set to be ending on the network and it doesn't seem like eMedia Investments intends to use the above-mentioned shows to supplement this timeslot as they've begun filming replacements apparently.

If I had to guess, these shows will probably be allocated in the 10pm timeslot on e.tv which just like most of their schedule comes with a lot of conflict. But most of the timeslots are used for doccies so I can see them cutting back to accomodate these shows.

Besides that, if eMedia Investments wants these shows to succeed in terms of viewership an earlier timeslot would very much be needed. But by looking at the schedule this is probably the only way to get the shows onboard the brand.

Another brand, I wouldn't be shocked to see these shows on eXposed. They are more edgy or adult oriented with their offering I mean they offer rebroadcasts to The Black Door and have a lot of short-form series that fit their description.

Would it be shocking if these shows were Openview exclusives I mean most of eReality's offering unlike eExtra haven't been viewed on e.tv as yet. Most of the time you'd be lucky to view them if a certain program leaves the lineup which is kind of depressing.

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