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Thursday, October 24, 2024

eMedia Updates: Isiphetho: The Destiny Cancelled After It's Current Season On e.tv With Rebroadcasts Of Vierspel Vuurspel And Ramo Rolling Out In The Coming Months On eExtra

Isiphetho The Destiny is a South African based drama series that follows the intertwined lives of four estranged friends who were bound by a life-changing secret during their teenage years. Now in their 30s, they find themselves drawn back to their old neighbourhood, determined to chase their true destinies.

In a bid to revitalise their community and rewrite their futures, the foursome embark on an exciting new venture: an innovative restaurant aimed at bringing unique culinary delights to the township. But at every turn on their journey to self-determination, their past and enemies threaten to thwart their dreams.

According to sources, eMedia Investments had decided to end the show by April 2025 meaning Isiphetho: Destiny will not be returning with a second season. It joins the long line of failed attempts to have broadcast on that timeslot including Nikiwe, Isipho and Durban Gen.

More series lows with a rebroadcast of Vierspel Vuurspel and Ramo

After debuting on eExtra last year, a rebroadcast of Ramo is scheduled to broadcast on e.tv from 18 November replacing Hart Van Goud with Vierspel Vuurspel replacing Net 20 Minute on eExtra. So I think the question is why a 6 month long repeat on eExtra and not another import from eVOD.

We're presuming since the year is almost up that eMedia Investments is pausing primetime but out of all shows why not Kurt En Shura or Die Binnekring as they're much shorter in comparison. Maybe some behind the scenes is happening within their studios as Elif reaches its climax perhaps another surprise awaits viewers.

But in all honesty, we don't see the point of ePlesier if e.tv and eExtra already exist and are well airing the batch of repeats, you'd presume with the demise of Rewind and eVOD they'd do a better job minimising repeats. Instead these repeats are being splashed across platforms something the SABC had burdened onto their consumers.

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