Wednesday, January 15, 2025

How The MultiChoice Acquisition Might Worsen Things For DStv?

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DStv serves as the largest entertainment entertainment platform in Africa by MultiChoice despite seeing a loss in consumers in recent years with its parent company undergoing a takeover by Canal+. It offers a variety of local and international content from Disney, Warner Bros. Discovery and BBC alongside the best in sports.

As reported in 2024, Canal+ is in the process of completing it's acquisition of MultiChoice with South African regulators. Should this deal move ahead, it would give the French broadcaster access to almost 50 million households with close to 30 million residing in Africa which would help them take on giants like Netflix.

Prior to the MultiChoice takeover, Canal+ already offered services in Europe through SPI International, Viaplay, Platforma Canal+ and the M7 Group with V+, VIU and Canal+ Myanmar residing in Asia. With Canal+ facing constraints in France viewed these markets as potential outlets for growth. 

Similar to MultiChoice, most of these properties listed served as start ups for Canal+ before being placed under French control. That was because Canal+ didn't have the expertise or necessary resources to compete in these markets so the other way would be through corporate buyouts or partnerships.

In Francophone Africa, a market in which Canal+ remains the dominant player very similar to DStv has very little to be desired. When it comes to France and Europe, Canal+ has plenty to compare with DStv but in Africa that is all on MultiChoice if Canal+ is dominant in one area it would be local content.

A tie-up with MultiChoice would make Canal+ a  dominant player and give them the scale as seen in France and parts of Europe. Canal+ has licensed numerous channels from DStv such as M-Net Movies, Africa Magic Epic and Zee World for these consumers in french markets and this transaction could lead to more content sharing.

As for DStv, there could be cuts when Disney+ was I  pre-development stages Disney didn't have much content for adults and the FOX acquisition gave them that. But things didn't improve for FOX as the Disney takeover led to numerous FOX channels across the world and studios to close.

On the DStv side, some outlets had stressed about that 20% cap put on foreigners even if Canal+ acquired MultiChoice it's voting rights in SA are minimal. Majority of MultiChoice's services come from South Africa and some fear that part of these services could as well be reduced if not closed even with a third party managing it's licenses.

If you look at Canada, a majority of MultiChoice's content providers are handled by local businesses Corus Entertainment manages Paramount Global with Bell Media handling Comcast. Channels that have still been exempted from this lineup in the region include MTV, Comedy Central, BET, Nicktoons, DreamWorks Channel and E!.

Corus through the Disney Channel has been importing Canadian shows while the global part is still Disney. This could be the case for DStv, where Canal+ the employee or as the stake in South Africa handles various licensing agreements while it's partner handles the financial aspect and whoever handles the finances has more power.
 
This is what happened when StarTimes acquired a 20% stake in TopTV (now StarSat) even though On Digital Media held the 80%, StarTimes decided who they should do business with. On Digital Media in this regard would turn down some businesses that wound up being licensed to other parts of Africa.

Another hurdle awaiting DStv with this takeover is consolidation, when Discovery acquired Warner it was very similar to Disney they were only cuts nothing new or beneficial came out of this deal. Even with their Max streaming service, what they did was use it as a promotional window for Discovery+.

This is where DStv could be heading, Canal+ curated local content in Francophone Africa and with this takeover they'll probably try to give that more exposure. MultiChoice had already done that with Africa Magic and SABC News so it only seems fair if the French implement similar mechanisms.

Who knows maybe this takeover will see M-Net curate and license more content from StudioCanal as this was outlined in the company's prospectus. 

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