True African was a general entertainment channel that came in place of the defunct eNolly+ channel on the Openview platform. The channel served a purpose of promoting content from West Africa particularly Ghana and Nigeria through the form of movies and series.
As mentioned, the channel was ripped away from Openview consumers in an attempt to offer fresher entertainment for which channel didn't reflect even when it was operating as eAfrica+ before the switch to eNolly+ it still had a repetitive nature.
But unlike e.tv's News And Sport channel much less OpenNews, the channel was revived on PremiumFree TV which serves as freemium platform's first ever competitor offering a range of movies, drama series, reality shows, music and kiddies entertainment.
Fact of the matter is eMedia Investments hasn't replaced True African sure we have channels like Zee One, Star Life, The Home Channel+ and People's Weather but none of this can make up for the closure of the brand's last attempt in Nollywood entertainment.
As of 2023, eMedia Investments launched their pay-tv venture on the Openview platform which comes with 4 channels and plans to grow the lineup. But what was also outlined about this new pay-tv service was the focus on diversity and inclusion resulting in OUTtv.
The idea of eMedia Investments exploring something similar to True African TV possibly for Openview Ultra wouldn't be far fetched. It's not like consumers were familiar with the offering seen on OUTtv and yet there's plenty of households willingly to pay monthly.
The current offering (excluding OUTtv) kind of resembles the existing lineup seen on StarSat and DStv as well as the pricing for those wishing to view the offering.
