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Since 2022, eMedia Investments and MultiChoice had been undergoing a carriage dispute with the Competition Tribunal. After the p...

Friday, October 1, 2021

Could ViacomCBS International Media Networks In Africa Also Be Opting To Streaming Following The Smithsonian Channels Closure Within The Market?


In September, it was reported that The Smithsonian Channel alongside FOX will stop airing on StarTimes across Africa meaning less international channels for their customers.

The reasons for FOX's demise was already disclosed but The Smithsonian Channel was never stated at least not until another platform being Zuku TV addressed the matter.

According to the East African provider Zuku TV, The Smithsonian Channel was apparently discontinued by the supplier being ViacomCBS International Media Networks.

ViacomCBS International Media Networks already handle other brands in Africa such as Comedy Central, MTV, MTV Base, MTV Hits, BET, Nickelodeon, Nick Jr and Nicktoons.

The problem here is none of Smithsonian's content fit any of these channels and ViacomCBS didn't give their viewers other means of viewing the programming.

So what is going on exactly with ViacomCBS? Why not leave your viewers with other means of viewing the entertainment? Is it possible that The Smithsonian Channel heading to streaming soon?

In 2018, ViacomCBS launched a streaming service for The Smithsonian Channel in the United States called Smithsonian Channel+ which has since been merged onto Paramount+.

Paramount+ which isn't available in South Africa as of yet is home to ViacomCBS other brands (as mentioned earlier) current and future programming.

By taking all this into account, is it possible that more channels from ViacomCBS will join The Smithsonian Channel in this turmoil as viewers wait on the launch of Paramount+.

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