FX returns to Africa after 14 years
Disney has announced that FX is now being classed as its own global brand across Television, Hulu, Star+ and on Disney+ internationally.
Now all FX content — original to streaming or second window to cable — will be organized in an “FX” section on any Disney streaming platform inside and outside of the U.S.
The change has come into effect and will include new original scripted content, in addition to any library titles from FX., which currently contains more than 170 seasons and 1800 episodes of television.
In a statement, FX’s John Landgraf said:
“We realized a decade ago that FX would soon no longer be primarily a location, but a rather branded mark of quality that would travel across multiple distribution platforms. For 20 years, we have worked tirelessly to make the FX mark synonymous to the consumer with original programming that is distinctive and excellent as well as entertaining. This change furthers the natural evolution of FX and we are grateful to the company and our partners at DMED for their belief and investment in FX branded programming. We are confident that the FX brand, wherever the consumer finds it, will continue to deliver the highest quality programs any service has to offer.”
In the statement, Rebecca Campbell, chairman of Disney’s direct to consumer and international said:
“With more than a billion hours of FX programming viewed on Hulu since the launch of the FX hub, we’ve further cemented Hulu as the home for stories that impact culture, inspire conversation, and connect with viewers in meaningful ways and we’re excited to see the brand evolve to connect with international audiences on Disney+ and Star+. FX’s award-winning adult programming is vital to our services both domestically and internationally and we want to shine a brighter light on the brand within our excellent and rapidly growing portfolio of general entertainment programming for adult audiences.”
FX is going to continue to double down on creating new original programming, with a target of 30 shows (25 scripted and five unscripted) in 2022. Many of which will be exclusive to Hulu and internationally on Disney+.
Alert: e.tv makes a U-turn
As eMedia set of channels except eToonz for some reason gear up for the big day. It's become a tradition for them as well as several brands across the world to halt their primetime selection as several viewers are on holiday.
While other channels continue regular viewing e.tv on the other hand will make several adjustments:
• Deur Dik En Dun is set to conclude on the 23rd of December and on the final days. The show is set to start an hour early (16:45) replacing Days Of Our Lives.
• Movies are set to replace the Deur Dik En Dun as viewers gear up for the launch of Droom Velore on 10th of January.
• S.W.A.T. concludes 21st of December with Beat Shazam, The Big Bang Theory and movies taking up 20:30 - 23:00. Imbewu is not affected by the changes.
• Mzansi Magic's Our Perfect Wedding replaces Ultimate Braai Master at 18:00 everyday Saturday from 8th of January.
tvN becomes a music channel
tvN's parent company in Asia expanded their set of channels earlier this month with a dedicated Korean music channel, tvN Music while is likely home to acts such as BTS, Twice and BLACKPINK.
Earlier in the year, tvN made their debut on DStv as a pop-up channel and featured a selection of Korean content ranging from drama series to reality shows.
Despite only existing as a pop-up, the brand managed to attract an array of fans. Should it return one would hope to see more variety not that there was anything with wrong with this version.
More linear channels have extended their primetime offering to weekends. With that in mind perhaps they could slot in tvN Music alongside tvN Movies. Let's face it repeats are not a necessity on top of not getting high ratings so all this would benefit the channel in the long run.
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