Could MultiChoice Be Looking To Add Play Room On DStv And GOtv Platforms In Southern Africa And Likely The Rest Of Sub-Saharan Africa As A Replacement To Akili Kids??? Here's Why

Last month, MultiChoice and Ngwato Nkosi Group unveiled Play Room as a new kiddies channel to DStv. The channel combines fun and learning for children with a mixture of locally produced and international series with titles like Akili And Me and CoComelon dubbed in Zulu.

There are plans to include more languages of course it's not known how many languages Play Room is looking to incorporate to its line-up.

It was also confirmed by the channel themselves that Play Room will for now be available in South Africa. At the moment, it's not viewable in Nigeria, Ghana, Botswana, Namibia, Malawi and other parts of Sub-Saharan Africa.

Play Room served as a replacement to the factual based children's channel Da Vinci. In ROA, Da Vinci was substituted by Nigeria's Teen Africa TV which had since then following the closure of the factual brand expanded to 40 African countries (including MultiChoice's GOtv).

That only leaves Southern Africa without a replacement, as seen with past additions Zee Zonke and NWTV. These brands are all being filtered for Southern Africa despite incorporating local languages while Play Room is being excluded from the the rest of Africa.

MultiChoice had inserted test cards for Play Room in Southern Africa of course questions amount to why these appear in the region if the brand would be tailored only for South Africa like eToonz. If we had to guess, MultiChoice could be looking to launch a localised feed in Southern Africa.

Similar to the likes of Nickelodeon, this feed would come with a varied offering/language with some content sharing between and this includes the bulk of international shows like Paw Patrol, Barbie: Dreamhouse Adventures and Total Dramarama.

With Play Room taking centre stage on channel 300, we presume the feed in Southern Africa would take up channel 311 - just a hunch. But that can only happen if eMedia Investments' free-to-view eToonz gets booted seeing as we do use the same frequencies.

As for ROA, there appears to be some conflict pertaining to the content e.g. Akili And Me (Akili Kids, Kenya) and Henry Danger (Nickelodeon). It would make sense to remove some channels like Akili Kids if the plan would be distributing the exact content in local languages.

Akili Kids which is the East African version of Play Room serves as a multilingual children's channel with content like Akili And Me and Wild Kratts in Swahili. It also offers both fun and learning something that Play Room could look into building for these markets.

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