Zee TV and eMedia are inseparable
If you think the Indian offering is overcrowded on Openview well matters only get worse from there when two channels from different stables offer the same programming.
The Heir formed part of Zee One's launch schedule and launched days later on eExtra. Both channels are eating from the same dinner but with eExtra playing third wheel to Zee TV it only seemed logical for them to source out other programming.
At the moment, that doesn't seem to be the case or at least not initially as eExtra has Surrender In Love and Naagin with Zee One getting Guddan, Lies Of The Heart and Reach For The Stars.
Kuiertyd bouncing back
Following the launch of eVOD, eExtra has seen a decline in weekend repeats of Kuiertyd. Feeling concerned, viewers reached out to a source who was close to the matter.
According to them, this is part of a review in the channel's offering seeing that repeats don't get high ratings why waste time on repeats. Similar to e.tv, eExtra is working to build their prime time offering.
Remember when Voëlvry aired on Sunday in the form of a marathon. Well it's reportedly set to return under the name Kuiertyd Premium which will compliment the Afrikaans movie slot on Saturdays.
Two series are set to launch in 2022 the first being Droom Velore on e.tv with reruns of the eVOD series Die Put makes way to eExtra likely for Kuiertyd Premium.
Star Life, It's A Beautiful World, Life OK, Love Is Beautiful and Disney+
Disney+ is scheduled to in South Africa by June 2022 so it seems logical for Star Life to edit out the "Star" ahead of time as to not cause a commotion now that it will be folded under a streaming service.
Utsav replaced the "Star" across Europe and it looks like Star Life will be exempted from that as LyngSat list Utsav for all the other channels but not Star Life.
Before Star Life's induction into the market there was Life OK and coincidence Zee One was available in Germany before launching in Africa. Could it be that Star Life will revert back to their predecessor Life OK?
2021 taught me that familiarity can come at a price as seen above. Star India forming part of The Walt Disney Company will likely dig through their archives once again when searching for an alternate brand.
You can find me on Twitter, Instagram and Facebook. You can also follow Doodsondes for Kuiertyd updates.
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