How tvN Managed To Retain It's Presence In Africa?

tvN is a South Korean entertainment channel operated by CJ ENM that distributes various drama series and reality shows. Some of the content to have been produced by the channel includes Doom At Your Service, Cheese In The Trap, The K2 and Ice Adonis.

MultiChoice added tvN as a pop-up channel in March 2021 and by popular demand extended it for another few months. They weren't onboard with adding tvN as a permanent channel and since then the broadcaster was looking to continue their services through another platform.

During that time, tvN had garnered a following and through that were able to engage with viewers before quietly distancing themselves from social platforms with further accounts of tvN Africa directed to tvN international.

The outcome of tvN Africa

Although, tvN is not viewable as a linear channel several broadcasters including eMedia Investments, VIU, Netflix and StarTimes had all been distributing selected content from the brand. Best plausible option is that CJ ENM was only able to retain their programs in the market.

MultiChoice to date still doesn't feature any content from tvN on their platforms. They were able to retain an alternative offering to tvN and that includes NHK World Japan, CCTV-4, CGTN and KIX.

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