CNN Arabic Celebrates 20 Years With Audience Growth, New Partnerships And Editorial Focus On Stories Of Female Empowerment And Arab Youth

New research study shows CNN Arabic is the most trusted Arabic language news brand

This year, CNN Arabic is celebrating 20 years since it first went live in 2002 as a digital news service based out of Dubai Media City to tell stories for Arab audiences all over the world.

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Since then, CNN Arabic has cemented its position as the Arab world’s leading independent news platform. Standing for credible, authentic and factual reporting with a global perspective, CNN Arabic has continued to evolve and innovate, delivering best in class content from CNN’s network of journalists in the Middle East and across the globe.

CNN Arabic recently capped off its biggest year ever in 2021 in daily audience, which has grown by over 150%* in the last six years due to a rich mix of mobile first video, interactive and written news, delivered to Arabic speaking digital audiences worldwide looking for independent and credible journalism.

Alongside CNN’s English and Spanish output, CNN Arabic reaches audiences who speak one of the world’s most widely spoken languages. It is a key part of CNN’s portfolio of digital products and services, that all combined reach an average monthly global audience of 185 million users**. 

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A recently commissioned independent study by CNN*** ranks CNN Arabic against a competitor set as the #1 provider for those who consume news in Arabic and English language from the US and the Middle East. At a time when surveys of Arabic audiences**** show high levels of distrust in news, particular on social media, CNN Arabic has high levels of trust, scoring over three times of the average trust rating***.

“When we launched CNN Arabic 20 years ago, I don’t think anyone envisaged the changes the world would go through over the following two decades,” said Rani Raad, President, CNN Worldwide Commercial. “In that time, the role that the Arabic speaking world plays on the global geo-political landscape has changed significantly, and the UAE, where CNN Arabic is based, has developed as a major strategic player in the global economy. The role of responsible and accurate news brands has become even more important in a world awash with misinformation, and we will continue to serve Arabic speaking audiences around the world with the news they need to inform the most important decisions in their lives.”

To celebrate this milestone in CNN Arabic’s history, the 20th anniversary year kicks off with three new major multi-year partnerships that focus on timely and important topics in the Arab world. CNN Arabic will put the spotlight on stories of female empowerment across business, society, politics and culture, and the continued development of Arab youth and how they are pushing boundaries and reshaping and defining their world.

The partnership with UN Women in the Arab States will combine UN Women’s technical expertise with CNN Arabic’s unique position as a powerful media house with widespread reach. Together they will develop an evidence-based strategy across editorial output, events and other projects to support the acceleration of gender equality, financial inclusion and female employment throughout the Arab world.

The partnership with the Abdulla Al Ghurair Foundation for Education will see CNN Arabic upskill Emirati and Arab youth over three years with essential competencies to enable them to achieve greater success in the future of work and the sustainability of the UAE and beyond.

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In addition, CNN Arabic is embarking on a partnership with Sharjah Press Club to train young journalists over the next three years in a range of areas covering multi-media news and content production. The training will also extend to teaching teenagers about use of social media and identifying misinformation.

“We are incredibly proud to have provided independent news with a global perspective to Arab audiences for 20 years now,” said Caroline Faraj, Vice President of Arabic Services at CNN, who has led CNN Arabic since its inception, and in 2021 was named winner of the media category in the Arab Women of the Year Awards. “However, we never want to stand still – as a digital news service from the very outset, it’s in our DNA to always evolve and experiment in order to remain relevant as people’s news habits continue to change. Looking ahead, as we enter our 21st year, people can expect CNN Arabic to tell important stories, particularly around female empowerment and the Arab youth, in new, dynamic ways with editorial content underpinned and informed by the new partnerships we are announcing with UN Women in the Arab States, Al Ghurair Foundation and the Sharjah Press Club.”

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Prediction: Paramount Movie Network Scrapped As Paramount Network Closes Down

In September 22, 2020, ViacomCBS president of Entertainment and Youth Brands Chris McCarthy told the media that Paramount Network planned to relaunch as a movie channel "within the next year", to be tentatively known as Paramount Movie Network. However, no further updates have been given over a year later.

The Paramount Network was a premium, general entertainment channel will carry "bold original scripted and non-scripted series" with Viacom that moved its best shows to the channel and rolled out several brand-new scripted series and drama series on this channel.

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Programming on the Paramount Network included programming and series like Waco, Heathers, American, Yellowstone, and Accused along with shows like Lip Sync Battle, Ink Master and Bellator MMA.

Over the years, the viewership began plummeting with several shows shelved or redirected to other networks.

The Paramount Movie Network would focus on original made-for-TV films featuring major talent, with a plan to premiere 52 films per-year. These films would have largely been produced by ViacomCBS Networks International properties alongside their local studios.

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Several statistics indicate that 50% of American households still pay for cable while the other percentage is occupied by streaming services with more households expected to pull the rug under cable.

Paramount Network has also seen a decline internationally so the idea of a placeholder being left in the United States seems highly unlikely especially one for more original productions if TV is about to die soon.

The concept of these "made-for-TV films" will likely go to Paramount+ which is said to be the home of premium storytelling and the reason for Paramount Network's demise in the United States and globally.

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Insidus Content Roundups #2: Bel-Air A Reboot Of The Fresh Prince Of Bel-Air Streaming February 13th On Peacock And Nicktoons Upcoming Series Big Nate Streaming February 17th On Paramount+ Alongside The Fairly OddParents Live-Action Comedy This March

Ever wondered how Will Smith's life was as a kid now is your chance

Bel-Air is an upcoming American drama streaming television series developed by Will Smith and Morgan Cooper. The series follows Will Smith's complicated journey from the streets of West Philadelphia to the gated mansions of Bel-Air.

It is a reboot of the sitcom The Fresh Prince of Bel-Air and is based on Cooper's short fan film of the same name. It stars Jabari Banks, Adrian Holmes, Cassandra Freeman, Olly Sholotan, Coco Jones, Akira Akbar, Jimmy Akingbola, Jordan L. Jones, and Simone Joy Jones.

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The series is set to premiere on Peacock on February 13, 2022.

Big Nate is heading to the big screens

Big Nate is an upcoming American computer-animated streaming television series based on the comic strip and book series of the same name by Lincoln Peirce. It follows the adventures of titular protagonist, alongside his friends, in sixth grade.

The series was unveiled through a press statement last year at the MultiChoice Showcase. It is being slated to air later in the year on Nicktoons and debuts February 17th on Paramount+.

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Paramount+ pretending that A Fairly Odd Summer didn't exist

The Fairly OddParents is an upcoming American live action animated streaming television series based on the Nickelodeon series of the same name set to premiere on Paramount+ in March 2022.

Picking up years after the original series ended, the new series will follow Timmy Turner's cousin, Vivian "Viv" Turner, and her new stepbrother, Roy Ragland, as they navigate life in Dimmsdale with the help of their fairy godparents, Cosmo and Wanda.

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#WeLoveRepeats: SABC 3 Is Suitable Alternative To e.tv's Anaconda But "No One Watches It" And Rewind Adds Three Series From eExtra, Till The End Of Time, Dare To Love And SURPRISE!!! SURPRISE!!! Blue Venom Girl

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e.tv is screening Anaconda for the millionth time...yet we have SABC 3

As seen through several ads and other platforms, e.tv has brought back Anaconda for the 21st time and to be honest I didn't want join in the frenzy unless there was something noteworthy and what better than to pair it with a rival brand S3.

SABC 3 underwent several lineup changes throughout the decade and through each carnation viewers were given something similar to e.tv and it wasn't till April 2021 that the channel acknowledged their position in the market.

SABC 3 always had potential to dethrone e.tv but the problem dives down to management and viewer's preferences. As stated by the SABC, viewers are accustomed to what's currently available on the other 2 channels.

This issue always existed but the problem began to worsen once all their brands went through radical changes and SABC 3 came out with the most blows not only was offering weak but the viewership underwent the same traits.

As mentioned it was only April of last year that the channel became a save heaven to the international offering on e.tv between 20:30-23:00. Even the movies improved with a dedicated Marvel festival featuring 4 unseen movies from e.tv including Avengers: Infinity War and Black Panther.

Everything dives down to viewership if you compare the ratings of both channels particularly movies SABC 3 was fortunate enough to pull 800K viewers for Black Panther while e.tv was able to pull 4 million with repeats of Big Momma's House.

South Africa is expected to fully migrate away from analogue tv by March. Thereafter, several channels are expected to lose millions of viewers after the switch and this could even out the viewership with SABC 3 seeing that it's more of a mobile brand.

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More repeats boarding the Openview platform as we speak

If you've been keeping tabs on the lineup, Rewind will introduce more Indian series to the existing Indian portfolio on Openview. As the name suggests they're more eExtra repeats: Till The End Of Time and Dare To Love.

Of course, something that never crossed our minds and still comes a shocker is Blue Venom Girl. The series will only launch on eExtra this Friday and Rewind will be used a catch-up channel and not only for yesteryear stock.

If I had to guess there's some news awaiting the brand and I'm referring to content type news.

Till The End Of Time and Dare To Love will air Monday to Saturday respectively at 21:15 and 22:05 interesting enough that's where eExtra airs Die Put and High Society Scandal so they're avoiding beef.

A repeat of Blue Venom Girl will start the following week at 14:55 from Monday to Friday.

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February 2022 On History Africa | New Seasons Of Abandoned Engineering | More

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ABANDONED ENGINEERING S2
1 February Tuesdays 20h15
From abandoned bridges and roads to power statons and whole towns, the series explores more extraordinary structures lef behind by tme. Featuring episodes like Hitler’s Army Powerhouse – where a fuel plant in Poland was built to make Nazi Germany self-sufcient by using the latest technology of the tme to turn coal into oil. Why were these structures built and how were they lef to crumble? The world is peppered with examples of incredible engineering projects and buildings designed to make life easier for those that used them, amaze those that came to see them – and make money for those that ordered, designed, and built them.

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Brand New & Exclusive
SECRETS IN THE ICE S2
4 February Fridays 19h25
The second season of Secrets In The Ice, goes to the most remote, cold, and inhospitable places on the planet to reveal great mysteries that were once frozen in tme. Merging CGI re-creatons, advanced scanning technology and scientfc research, the series investgates the curiosites that have been lost for thousands of years or simply were never seen before., Explore how and why these ended up in the most desolate and distant corners of the planet, and unearth what may stll be concealed in the frozen depths, in Secrets In The Ice.

Brand New & Exclusive
AMERICA’S BOOK OF SECRETS:
SPECIAL EDITION VOL 2
13 February Sundays 20h15
While much of the US history is widely available, there is another deeper history lingering in the shadows. Stories and places that have been shrouded in secrecy and hidden from public view...will once again be revealed. Each episode from Vol 1 gave viewers secret access to some of America’s most iconic locatons and organisatons like the Pentagon, the FBI, and even the White House. Now, a brand new season of America’s Book of Secrets… will dig deeper, wider than ever before in an efort to bring viewers the truth behind today’s all new, shocking headlines.

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New Series Alert: The Violence Coming Soon To Cape Town TV With The Real Housewives Of Cape Town Is In The Works

Cape Town TV is picking up more dramas

Following the launch of the YouTube based family drama Legacy Of Betrayal, Cape Town TV is picking up another series from the masterminds of the show called The Violence which is set for March 2022 debut.

In 2021, The Violence was distributed a short film through Cape Town TV promoting issues such as gender based violence. The series continues from where the movie stopped promoting various kinds of abuse.

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The leads include Emmanuel Mashumu as Nkateko, Makgotso Selaule as Bonolo, Innocent Setagane as Godfather.

Other actors joining the series include Tiyiselani Khosa as Wiseman, Kamogelo Lesufi as Ofentse, Fortune Maenetja as Thulani, Excellent Malesa as Scorpion, Ashel Mashale as Mpho, PC Malatji as Quinton, Sharon Pilusa as Lerato, Lebogang Malesa as Tiisetso, Samaria Mokhomola as Lesedi and Rivalani Masavana as Vukosi.

The Violence was produced by Mashuganefilms, Setagane Empire Films, Retse Photography and Starlight production. Setagane Innocent serves as both creator and director with Emmanuel Mashumu.

The series is said to debut sometime in March with the first season consisting of 100 episodes.

The Housewives are invading Cape Town

The Real Housewives franchise took Mzansi into the lives of elegant and wealthy women in Johannesburg and Durban. After a successful run in both cities, the hit series is headed to the sunny city of Cape Town. Production for the series will reportedly begin after Real Housewives of Durban.

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Entertainment commentator Phil Mphela took to Twitter on Wednesday 12 January to announce that Real Housewives of Cape Town is in the works and will be “coming soon”.

Mphela further highlighted that production for Real Housewives of Cape Town will kick off after season two of Real Housewives of Durban.

The second season of Real Housewives of Durban is set to premiere on Showmax on Friday 28 January 2022.

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You can also find me through the other platforms by pressing this link in brackets and if you're struggling to share the article through certain platforms use this link (Lnk.Bio).