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Since 2022, eMedia Investments and MultiChoice had been undergoing a carriage dispute with the Competition Tribunal. After the p...

Monday, March 6, 2023

Cartoonito Latin America After Combining The Boomerang DNA Into A 24 Hour "Preschool" Destination With Cartoon Network Becoming A Pushover For Selected Programming

Cartoonito Africa is set to combine the Boomerang DNA from March 25 in into a 24 hour full fledged channel offering fun, creative and entertaining content for preschoolers and their families with shows like Interstellar Ella and Bugs Bunny Builders.

Although we have yet to see how Cartoonito Africa is set to merge the Boomerang DNA. Here's a region which was first in phasing out the brand back in 2021. This is a schedule for this month consisting of those Boomerang favourites.

* What's seen in Africa on Boomerang

Weekday:

00:00 Grizzy and the Lemmings
01:00 Oddbods
01:30 Oddbods
02:00 The Tom and Jerry Show
03:00 Scooby-Doo and Guess Who?
03:20 Scooby-Doo and Guess Who?
03:40 Scooby-Doo and Guess Who?
04:00 Masha and the Bear
05:00 Blippi Visits
05:15 La Granja De Zenón
05:30 Sésamo
06:00 Mecha Builders
06:30 Masha and the Bear
07:00 Thomas & Friends: All Engines Go
07:30 Pocoyo
08:00 Bita World: Imagine It
08:15 Hey Duggee
08:30 Odo
09:00 Lucas the Spider
09:30 Grizzy and the Lemmings
10:00 Batwheels
10:30 Monica's Gang
11:00 Masha and the Bear
11:30 Bugs Bunny Builders
12:00 Mush-Mush and the Mushables
12:30 Gabby's Dollhouse
13:00 Grizzy and the Lemmings
13:30 Hey Duggee
14:00 Masha and the Bear
14:30 Bugs Bunny Builders
15:00 Batwheels
15:30 Lucas the Spider
16:00 Odo
16:30 Morphle
16:45 La Granja de Zenón
17:00 Masha and the Bear
18:00 Gabby's Dollhouse
18:30 Bugs Bunny Builders
19:00 Grizzy and the Lemmings
19:30 Mush-Mush and the Mushables
20:00 Lucas the Spider
20:30 Batwheels
21:00 La Granja de Zenón
21:30 Cocomelon
21:45 Cleo & Cuquin
22:00 Pocoyo
22:30 Oddbods
23:00 Masha and the Bear

Weekend:

00:00 Grizzy and the Lemmings
01:00 Oddbods
01:30 Oddbods
02:00 The Tom and Jerry Show
03:00 Scooby-Doo and Guess Who?
03:20 Scooby-Doo and Guess Who?
03:40 Scooby-Doo and Guess Who?
04:00 Masha and the Bear
05:00 Oddbods
05:30 Oddbods
06:00 Cocomelon
07:00 Blippi
07:15 Cleo & Cuquin
07:45 Morphle
08:00 La Granja de Zenón
08:30 Sésamo
09:00 Masha and the Bear
10:00 Hey Duggee
10:30 WeeBoom
11:00 Mecha Builders
11:30 Grizzy and the Lemmings
12:00 Lucas the Spider
12:30 Odo
13:00 Thomas & Friends: All Engines Go
13:30 Pocoyo
14:00 Gabby's Dollhouse
14:30 Bita World: Imagine It
14:45 Cleo & Cuquin
15:00 Cocomelon
15:15 Blippi
15:30 Cartoonito Movie
16:45 Oddbods
17:00 Masha and the Bear
18:00 Tom and Jerry in New York
18:30 Scooby-Doo and Guess Who?
19:00 Mecha Builders
19:30 Hey Duggee
20:00 Gabby's Dollhouse
20:30 Sésamo
21:00 Lucas the Spider Shorts
21:06 Lucas the Spider
21:30 Grizzy and the Lemmings
22:00 La Granja de Zenón
22:15 Cocomelon
22:30 Blippi
22:45 Morphle
23:00 Masha and the Bear

Taking all this to account, notice how Boomerang occupies 37,5% of the schedule particularly on weeknights if you're not into the Boomerang Junior (or Boomernito) part of the channel on weekdays with 38,9% on weekends.

I don't want to speculate anything for Africa but this is how I imagine Cartoonito Africa. Masha, Bean and Grizzy would be safe in my opinion while everything else like Zig & Sharko, Looney Tunes, Tom And Jerry and Scooby-Doo are screwed over in this shake up.

With this being a new channel, it kind of makes sense to not dwell so much in the past if you're intent is to make this another Cartoon Network for much younger audiences as opposed to a TCM reliant on Mr. Bean and Masha And The Bear to keep it afloat.

Cartoonito Movies (formerly Boomerang Movie Stars) is the only reminisce of Boomerang so I'm not expecting much changes to go there as seen with other parts of the channel. It will continue to offer the best of Looney Tunes, Tom And Jerry and Scooby-Doo.

As for Cartoon Network, what can I say the channel isn't reliant on nostalgia it was only just last year that they remembered Dexter's Laboratory, Johnny Bravo and Ed Edd'n Eddy but most parts of the world are more focused in getting on with the present.

Which is what's currently seen on Cartoon Network's schedule at the moment.

Weekdays:

00:05 Total Dramarama
00:28 Looney Tunes Cartoons
00:57 Craig of the Creek
01:20 Craig of the Creek
01:44 Craig of the Creek
02:08 Teen Titans Go!
02:31 Teen Titans Go!
02:54 Steven Universe
03:19 Steven Universe
03:44 Steven Universe
03:55 The Amazing World of Gumball
04:21 The Amazing World of Gumball
04:46 The Amazing World of Gumball
04:58 We Bare Bears
05:23 We Bare Bears
05:48 We Bare Bears
06:00 The Amazing World of Gumball
06:26 Craig of the Creek
06:51 Cartoon Network
07:02 Craig of the Creek
07:26 Total Dramarama
07:50 Total Dramarama
08:01 We Bare Bears
08:27 We Bare Bears
08:52 We Bare Bears
09:03 Summer Camp Island
09:28 Teen Titans Go!
09:52 Teen Titans Go!
10:14 Teen Titans Go!
10:40 The Amazing World of Gumball
11:06 The Amazing World of Gumball
11:29 Craig Of The Creek
11:54 Craig of the Creek
12:05 Teen Titans Go!
12:31 Teen Titans Go!
12:57 We Bare Bears
13:25 We Bare Bears
13:52 We Baby Bears
14:04 The Amazing World of Gumball
14:31 The Amazing World of Gumball
15:00 We Bare Bears
15:34 We Bare Bears
15:45 Monica and Friends
15:52 Craig of the Creek
16:21 Craig of the Creek
16:32 Total Dramarama
17:00 The Amazing World of Gumball
17:33 The Amazing World of Gumball
17:45 Craig of the Creek
17:56 Apple & Onion
18:21 Apple & Onion
18:32 We Baby Bears
18:57 We Baby Bears
19:11 Teen Titans Go!
19:34 Teen Titans Go!
20:00 Total Dramarama
20:26 The Amazing World of Gumball
20:52 The Amazing World of Gumball
20:19 The Amazing World of Gumball
21:31 Craig of the Creek
21:57 We Bare Bears
22:23 We Bare Bears
22:48 We Bare Bears
23:14 We Bare Bears
23:25 The Amazing World of Gumball
23:52 The Amazing World of Gumball

Weekends:

00:05 Total Dramarama
00:28 Looney Tunes Cartoons
00:57 Craig of the Creek
01:20 Craig of the Creek
01:44 Craig of the Creek
02:08 Teen Titans Go!
02:31 Teen Titans Go!
02:54 Steven Universe
03:19 Steven Universe
03:44 Steven Universe
03:55 The Amazing World of Gumball
04:21 The Amazing World of Gumball
04:46 The Amazing World of Gumball
04:58 We Bare Bears
05:23 We Bare Bears
05:48 We Bare Bears
06:00 Craig of the Creek
06:25 Apple & Onion
06:50 Apple & Onion
07:01 We Baby Bears
07:27 Lucas the Spider
07:37 Cartoon Network
07:49 Thomas & Friends: All Engines Go
08:00 Bugs Bunny Builders
08:15 Batwheels
08:26 Tom and Jerry in New York
08:52 Craig of the Creek
09:18 Craig of the Creek
09:29 Teen Titans Go!
09:55 Teen Titans Go!
10:21 Teen Titans Go!
10:53 Teen Titans Go!
11:16 Teen Titans Go!
11:41 Teen Titans Go!
12:03 Total Dramarama
12:30 Total Dramarama
12:56 The Amazing World of Gumball
13:25 The Amazing World of Gumball
13:42 The Amazing World of Gumball
14:01 Hotel Transylvania 2
15:32 The Amazing World of Gumball
16:00 Teen Titans Go!
16:27 Apple & Onion
16:55 Toontubers: Dragon Ball Fighter Z
17:25 Cartoon Network
17:43 Toontubers in CTRL
17:55 The Amazing World of Gumball
18:21 The Amazing World of Gumball
18:47 The Amazing World of Gumball
18:59 Craig of the Creek
19:26 Craig of the Creek
19:52 Craig of the Creek
20:03 We Bare Bears
20:29 We Baby Bears
20:43 Teen Titans Go!
21:08 Teen Titans Go!
21:34 Total Dramarama
21:59 Teen Titans Go!
22:24 Teen Titans Go!
22:49 Teen Titans Go!
23:00 Apple & Onion
23:26 The Amazing World of Gumball
23:52 The Amazing World of Gumball

Notice how 2,08% of the schedule is used to promote Boomerang on weekdays only for it to double on weekends. Basically not much changes were added as Cartoonito launched in the market.

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