Cartoonito is a brand name used by Warner Bros. Discovery for a collection of television networks and programming blocks that target preschool-age children. Since 2021, the brand comes with original content produced under Cartoon Network Studios.
Warner Bros. Discovery unveiled plans to boost the offering of Cartoonito within the next two years but those plans could be in jeopardy. As seen in the past weeks, the company behind Cartoonito had scrapped projects some even entered post production.
On top of that, they plan to cut more content as they save up on costs. Not that Cartoonito won't have 50 titles I honestly believe they could get there but under two years does seem a bit far fetched perhaps use what little is available and the rest will follow later.
As seen in most international markets particularly Europe, Cartoonito is airing on a lot of Boomerang channels which builds onto that speculation of the phasing out of the channel as Warner Bros. Discovery hasn't done much for the brand.
Boomerang positions itself as a family channel but certain shows like Grizzy And The Lemmings and Masha And The Bear just compliment the offering seen on Cartoonito. Even the recent launches of Akissi and Legend Of Spark make the channel seem age appropriate to Cartoonito.
As seen with Redraw Your World on Cartoon Network and the phasing out of TCM with TNT I'm starting to think that maybe if Cartoonito does wind up replacing Boomerang for viewers in these regions that Warner Bros. Discovery won't make much fuss about it.
Redraw Your World may be on Cartoon Network but you still see plenty of old graphics and even when TNT replaced TCM there wasn't much variation at the time and so the idea of Boomerang folding under Cartoonito for a similar stance doesn't seem far fetched.
At launch, I'm kind of expecting Cartoonito to keep most of the content with several other shows heading to Cartoon Network or for them to keep those shows and put it in much later timeslots while use the above-mentioned shows to fill up the airtime alongside other content.
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